Accor
France

The ALL Suite at Club France 2024

Brand experience
Entertainment

On the occasion of the 2024 summer sports festivities, Accor partnered with Club France to create an exceptional space: a 400 m² terrace nestled within the Grande Halle de la Villette. A hybrid, stylish, and adaptable venue, designed to welcome both the general public and partners or collaborators.

The All Suite

Far more than just a space: it’s an immersion into Accor’s refined and welcoming universe, where elegance and warmth blend seamlessly.

Every detail has been designed to reflect the hospitality and expertise of the group’s “Heartists,” while offering a unique and premium experience.

3,400
suite visitors
100
french athletes
139
medal ceremonies

A space inspired by Accor's finest suites

Like a true suite, we recreated several iconic spaces: an elegant lobby, a sophisticated bar, a smart room adapted for people with disabilities, a welcoming lounge, a refined dining room, a modern shower, and an exclusive VIP lounge.

This space, with its eclectic programming, showcases Accor’s art of hospitality and promises to leave a memorable impression on all its visitors.

A rich and varied summer program

Throughout the summer, “La Suite ALL” offered a dynamic and diverse program, reflecting the authenticity of the various brands within the Accor group. This space came alive with unique activations designed to surprise, entertain, and create memorable experiences.

Here is a glimpse of the highlights that made this summer unforgettable:

Photocall in a room with a vertical bed

An original photo experience where visitors could pose in a room redesigned with a vertically positioned bed.

Shower transformed into a karaoke space

A fun moment where the shower room was reinvented as a unique and quirky karaoke stage.

Silent Disco Bingo Blind Test Drag Queen

A lively and quirky experience that delighted the audience.

Permanent tattoo sessions

for the boldest, an artistic and personalized touch.

Mixology workshops

exploring creative and innovative cocktails.

Ugly fruit smoothies

a committed and tasty initiative to raise awareness about food waste

Draw me your passion

a participatory workshop where everyone could express their dreams and inspirations

Appearances by the Ibis Budget and Ibis Styles mascots

fun and engaging moments for both kids and adults

A CSR commitment

True to our shared commitment to inclusivity, we designed La Suite ALL alongside Accor to be 100% accessible, including for people with reduced mobility.

To further advance this approach, several measures were implemented to ensure optimal comfort for every guest: installation of a hearing loop, audio kiosks, braille panels, and much more.

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