2000
managers, gathered for the first time
- Impulse
National Convention "Ensemble !"
Bouygues Bâtiment France
HOPSCOTCH EVENT organized the first Bouygues Bâtiment France Convention at the Zénith de Paris in June 2023. To offer a unifying and memorable moment, thereby fostering a sense of belonging and pride, the agency crafted an event with a truly collective dimension.
“Ensemble !” (“Together!”) to highlight the commitment of the men and women of Bouygues Bâtiment France, creators of progress, contributors, and responsible actors for the society of tomorrow.
Proposal
Sport as a Shared Value at Bouygues Bâtiment
An entire sports universe has been created to resonate with the values of sport that naturally align with this collective dynamic, as well as with the DNA of Bouygues Bâtiment France.
An impactful scenography was designed, featuring a sports field, three speaking areas right in the pit, a ramp, and a basketball hoop that were not just there for decoration!
In total:
- 3 sports shows: featuring BMX and acrobatic basketball with athletes who have participated in various international shows and TV programs, as well as breakdancing with one of the dancers who will represent France at the Olympic Games
- 3 speeches by former Olympic and Paralympic medalists
- 1 strong collective gesture: learning a choreography with the audience
- 1 strong eco-friendly gesture: reusing the plenary stage modules to host the group and DJ who entertained the evening
30
speakers
250
square meters of upcycled fabrics
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