10K
visitors
- Impulse
The REF, The Meeting of Entrepreneurs of France
MEDEF
The Meeting of Entrepreneurs of France has, over the past five editions, become the key economic and political event of the French rentrée. Building on this growing success, La REF was committed to offering a program of debates and keynotes that is both exceptional and convivial, aiming to make everyone aware that the societal and environmental commitment of businesses has become indispensable.
Proposal
La REF 2023
HOPSCOTCH EVENT and the Mouvement des Entreprises de France have designed a program rich in debates and conferences on societal and environmental engagement.
The event, envisioned by the teams at HOPSCOTCH EVENT, was entirely eco-designed and certified NF ISO 202121.
Around two open-air stages, the teams created setups that facilitated interactions between speakers and audience members, engaging the public.
630
accredited journalists
83
partners present at the village
A grand countryside dinner and a village of 83 partners were also created to extend the exchanges informally. Finally, a charity bike race was organized around the Longchamp cycling track, benefiting the association Tout le monde contre cancer, to unite all the guests.
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